Causes and Effects of Learning Difficulties

Circumstances and end results of Learning Difficulties All learning handicaps are neurological scatters, the impacts are from distinction in the way an individual’s mind work. Youngsters with learning handicaps can be as brilliant as their companions who don't have learning difficulties. Be that as it may, it very well may be hard for kids with learning handicaps to peruse, compose, reason, review data, spell and frequently make sense of things all alone without direction. Learning incapacities are generally long lasting issues and they can't be fixed or relieved. Kids that experience the ill effects of learning incapacities can prevail in school with the correct help and management. Guardians have a significant impact in a child’s accomplishment in school. Guardians ought to support children’s qualities and know their shortcoming. They ought to comprehend the instruction framework and find out about procedures in defeating explicit troubles in the learning handicap by joint efforts and teaching themselves by experts . Numerous acclaimed individuals in American history had learning inabilities, for example, Albert Einstein who wasn’t ready to peruse until age nine (What is a Learning Disability? | LD OnLine, n.d.). As per the National Institutes of Health one in each seven Americans experiences in any event one learning handicap. Perusing trouble commands with up to 80 percent of understudies battling with perusing every day. Moreover, essential perusing and language capacities are regularly present in youngsters that experience the ill effects of learning inabilities. Current medication has progressed significantly in diagnosing and rewarding a portion of the normal learning inabilities, for example, Attention Deficit Disorder (ADHD) and Dyslexia, just as the lesser realized Auditory Processing Disorder (APD), Dyscalculia, Dysgraphia, Visual Perceptual and Visual Motor Deficit. Researchers are learning each day how to more readily analyze and build support for those that are troubled with learning difficulties. On the off chance that a child’s learning incapacity is found early enough in their life the correct direction can enable the youngster to build up the important abilities expected to carry on with a beneficial life. As of late the National Institute of Health held an investigation which uncovered more than 67 percent of understudies with perusing troubles turning out to be at a normal level or above in perusing after uncommon assistance was given in early evaluations. In the event that a parent is taught and mindful of the early indications of learning handicaps, they can perceive potential signs early and get them help. Numerous guardians can perceive character in their kids that can be brought about by learning incapacities. At a preschool age if a parent sees the elocution issues, trouble following bearings, slow jargon, articulation, inco nvenience learning numbers, letters in order, hues and shapes and regularly talks later than youngsters their age they ought to get their kid checked for learning inabilities. In kindergarten through fourth grade youngsters with handicaps can give indications of moderate learning the associations among letters and sounds, confounding essential words, making consistent spelling and understanding blunders and poor coordination. Through evaluation 5 and 8 youngsters may experience issues with penmanship, turn around letter groupings, inconvenience raising companions and hell understanding non-verbal communication and outward appearances. In secondary school and through their grown-up years an individual with a learning handicap may keep on spelling mistakenly, experience difficulty summing up, and trouble acclimating to new settings. Learning incapacities were an obscure wonder basically credited to be Minima cerebrum harm preceding the 1940’s. There was no distinction between an understudy with mind harm, and a lower IQ, versus an understudy with a high insight and a learning inability (History of Learning Disabilities (Part 1), n.d.). Dr. Douglas Haddad says â€Å"children who showed troubles in learning were believed to be intellectually hindered, showed enthusiastic unsettling influences, or be socially and socially upset. Early examinations on people with learning issues announced that they had indistinguishable taking in issues from people who were appeared to have mind harm, yet seemed typical, something else. Therefore, the term â€Å"minimal mind damage† was presented. â€Å". Further examination recommended that these learning issues were less issues with the mind itself, yet more naturally animated learning inabilities. The term â€Å"minimal cerebrum dysfunction† (MBD) was prese nted. In 1961, President John F. Kennedy made the President’s Panel on Mental Retardation (Chiles, 1987). Expanding measures of cases caused enthusiasm for understudy learning, and exploration started. â€Å"In 1969, the government perceived â€Å"specific learning disabilities† as a classification with a custom curriculum. The idea of explicit learning incapacities alluded to a specific subgroup of understudies who didn't accomplish scholastically with their capacity, apparently because of a focal sensory system brokenness that was mostly ascribed to a wide range of mental disorders.† - Dr. Douglas Haddad. Presently understudies with learning incapacities, for example, dyslexia, Auditory Processing Disorder (APD), and Attention Deficit Hyperactivity Disorder (ADHD) have extraordinary projects set up for them to learn in a domain exceptional to their necessities. Our faculties are isolated, so not everything that our ears hear is deciphered by our cerebrums. This would be the situation with Auditory Processing Disorder (APD). Understudies with this issue can have hearing that is passing, or even better than expected for their sound-related test, yet experience difficulty learning because of the way that they can't decipher the sounds that they hear. For the normal individual the cerebrum forms sounds flawlessly and immediately. With APD, some distinction blends that procedure, to a youngster with APD, â€Å"Do you need to ride your bicycle or watch a movie?† might be prepared or seen as â€Å"Do you like Mike or clump cookies†. It can make basic inquiries or orders incredibly hard for somebody who has been determined to have APD. Other learning issue present fundamentally the same as issues in day by day assignments. Dyscalculia and Dysgraphia are two instances of other learning issue that can make the typical learning process a troublesome and awkward experience. Dyscalculia is characterized as a scientific handicap wherein an individual makes some troublesome memories tackling number juggling issues and getting a handle on math ideas. Dysgraphia is characterized as a composing incapacity where an individual thinks that its difficult to shape letter or compose inside a characterized space. Kids and grown-ups can experience the ill effects of at least one of these learning handicaps which would make traditional adapting very troublesome (Understood | For Learning and Attention Issues Understood, n.d.). The got group, creators for theunderstood.org state †Many kids with APD likewise have dyslexia, ADHD and different conditions. Ongoing examination proposes that sound-related preparing issues might be a contributing element to dyslexia.† Professionals can analyze these diverse learning issue, and by and large they analyze them at a youthful age. There is no distinction in what these kids see or hear, however there is a significant contrast in the manner that they get this data. They can battle in one region, for example, Math, or English, or even memory however exceed expectations in others. Specific instructors can have a significant influence in guaranteeing that these youngsters prevail in today’s world. Consideration shortfall hyperactivity issue had first been depicted in 1902 by a Sir George Still, trailed by the proof that ADHD could emerge from cerebrum injury in 1923 by a Franklin Ebaugh; in 1967 the Federal Government reserves (National Institute of Mental Health) first utilized for examining impacts of energizers on kids with hyperactivity. Insights of ADHD had started in 1972 with a little under 6% for the National Health Interview Survey, trailed by a second review in 1976 with measurements closer to 5% in a period where Cylert, Dextrostat and Dexadrine had hit available to contend with Adderall (Data and Statistics | ADHD | NCBDDD | CDC, n.d.). This anyway was the start of the intercession forms which had begun to surpass pragmatic acts of helping this brokenness. The paces of ADHD just kept on developing by a more slow rate, however getting to around 3% every year from 1997 to 2006 and a normal of roughly 5% every year from 2003 to 2011, reviews demonstrating that the exp ansion is developing exponentially continuously! In 2003 the study had a measurement aftereffect of 7.8% for kids analyzed, at that point had developed to 9.5% in 2007 and in 2011 the measurement was up to 11% in youngsters between the ages of 4-17 (6.4 million). The normal differed from state to state with a low 5.6% in Nevada to a high of 18.7% in Kentucky (Data and Statistics | ADHD | NCBDDD | CDC, n.d.). Children with ADHD will in general be handily diverted, missing subtleties, and regularly changing what they are doing at the exact instant following a couple of moments. They experience issues concentrating on a certain something and become exhausted without any problem. Commonly they experience difficulty centering, sorting out, learning and finishing schoolwork, frequently losing things, for example, pencils and toys. Wandering off in fantasy land is normal, trouble handling data rapidly and precisely, just as adhering to direction or guidelines. Additionally side effects of hyperactivity may cause battling, constant talking, running around, experiencing issues doing undertakings unobtrusively and indiscreetly proclaim irregular remarks, show feelings without limitation (NIMH †¢ Attention Deficit Hyperactivity Disorder, n.d.). Numerous casualties of this inability are normally ignored because of grown-ups thinking it is basically disciplinary issues, however ADHD is developing a direct result of qualities, ecological components, cerebrum wounds, sweet nourishments and added substances in nourishments. ADHD is treated with drugs and different sorts of psychotherapy or mix of the

Impact of New Electronic Media on Egyptian Islam

TV Viewing Patterns and What they educate us regarding the Scope for Liberal Islamic Scholarship in Egypt The electronic media can possibly impact general assessments. Egyptians utilize the media to teach themselves about their legislature. New electronic media alludes to radio, TV, digital recordings and the web. The web is a powerful wellspring of data. It empowers individuals to get to the assets required to settle on all around educated choices. Because of the fast development of data and correspondence innovation, Egyptians have been acquainted with new schools of thought.Advertising We will compose a custom research paper test on Impact of New Electronic Media on Egyptian Islam explicitly for you for just $16.05 $11/page Learn More Before the approach of instructive TV programs, Egyptians may have seen the western world as a harsh system which utilized the media to degenerate the psyches of its buyers. The electronic media has acquainted Egypt with the remainder of the world. I t has allowed Egyptians to settle on all around educated choices that depend on realities. Talk mongering political figures have less impact now than they did previously. As indicated by Hamada (2001), TV fills in as an open gathering through which Egyptians can take part in different social and political conversations. Over 15 years back, dubious projects were edited by the Egyptian government. Data was gone through a severe political channel. The administration just permitted socially fitting movies to be communicated. Egypt was under a harsh system. Egyptians have started to voice their suppositions. Data and correspondence innovation has affected Egypt’s political framework from numerous points of view. Before satellite TV was presented, Islamic researchers had solid reservations towards sex. Men were just permitted to associate with ladies on uncommon events. Associations between youngsters and ladies were carefully taboo. Pre-marriage sex was a wrongdoing that must be r ebuffed dependent on exacting Islamic laws. The western world has presented Egypt to an increasingly liberal methodology towards marriage and sexuality. Islamic pioneers are presently more permissive than they were previously. There have been a few changes in Egypt’s customary way to deal with romance just as different transitional experiences. A few researchers have contended that Islam is the most persuasive religion (Labib, 1997). Present day innovation has in this way been utilized to continue the spread of Islam. In any case, new electronic media can be utilized to degenerate just as improve the psyches of numerous strict gatherings. Islam is no exception.Advertising Looking for inquire about paper on religion religious philosophy? How about we check whether we can support you! Get your first paper with 15% OFF Learn More In Egypt, new electronic media has offered ascend to what researchers allude to as dynamic Islam. This identifies with Egyptians who have been allowed the chance to communicate their own assessments. Innovation can in this way be utilized to â€Å"to upgrade open correspondences and improve democracy† (Blumler and Gurevitch 2001). The media can be utilized to enable the individuals of Egypt. It is an incredible asset that can be utilized to topple severe foundations. As indicated by Shukri (1996), Egyptian crowds were once limited to a solitary journalist who was helped by just a single cameraman. News inclusion was restricted to provincial occasions, for example, common wars. Shukri (1996) contends that the Egyptian government was frantically attempting to blue pencil questionable radio stations. Communicates that tangled with Islamic convictions were either closed down or authoritatively restricted. The approach of satellite TV prompted a change in perspective in Egypt’s dictator arrangement of government. CNN’s inclusion of the 1991 clash including America and Iraq supported Arab countries, for example, Egy pt and Saudi Arabia to take a distinct fascination for the news. So as to abstain from conflicting with the Egyptian specialists, CNN must be re-transmitted by means of earthly TV. The legislature could no longer control the progression of data. Egyptians are currently more liberal than they were forty years prior. They have figured out how to abuse assets that were once open to just few individuals. Satellite TV has offered ascend to uninhibited news communicates. New exclusive diverts have been propelled so as to guarantee free and target news inclusion. Al Jazeera, which was propelled in 1996, is one of the previously mentioned news channels. Its dubious communicates were once reprimanded by some of Egypt’s political figures. It currently has a quickly developing crowd. There are more Arab writers now than there were previously. Arabic media houses have started to deliver programs that intrigue to Islamic watchers. The crowd is likewise ready to get to western channels whi ch are not constrained by the Egyptian specialists. Satellite transmissions have offered ascend to political projects planned for instructing the Egyptian open. Target syndicated programs allow people in general to define their own feelings. As indicated by Habermas’s hypothesis of the open circle, the spread of data fills the development of majority rule government inside a given country. Egyptians presently reserve the option to partake in political discussion. These sorts of conversations were impractical during Egypt’s past totalitarian system. Al Jazeera gives its watchers objective and solid wellsprings of data. Rivalry between mainstream Egyptian channels and Al Jazeera has guaranteed that Islamic news stays objective. Al Jazeera has increased present expectations for quality news communicates. Al Arabia’s political television shows incite their crowds in a positive way. Crowds are not, at this point kept in the dark.Advertising We will compose a custom r esearch paper test on Impact of New Electronic Media on Egyptian Islam explicitly for you for just $16.05 $11/page Learn More The media has urged the Egyptian government to improve its international strategy over and over. Laws that were once implemented through severe Islamic rules have been looked into and changed in accordance with suit the necessities of a progressively law based country. The western world characterizes vote based system as the opportunity to take part in open conversations. Majority rule government in this way alludes to an arrangement of government that regards everybody as an equivalent individual from the general public. Electronic types of correspondence have prepared for Egypt’s democratization. The media has, thus, made ready for some Egyptian channels. As indicated by Habib (1997), Egyptians ought to be permitted to figure their own feelings dependent on what they see. The administration ought to permit its kin to take an interest in open politica l discussions. Egypt’s political pioneers ought to energize open gatherings. Overviews have demonstrated that individuals are bound to focus on the news on the off chance that it influences them straightforwardly. Egyptian watchers are the same. The Egyptian government once preferred national advancement over majority rule government. Social conveniences were a higher priority than the social liberties of the Egyptian individuals. Egypt in this way had a very much evolved foundation. The nation additionally had an all around created medicinal services framework. The individuals, in any case, were not at freedom to straightforwardly reprimand their legislature. The electronic media has made it workable for Egyptians to transparently condemn their legislature. The progression of data has offered ascend to famous interest. Specialists have contended that a general public is bound to accomplish vote based system if data is given to people in general (Habib, 1997). The Egyptian go vernment has been urged to see the general population as a target crowd that isn't effectively debased by the media. The Egyptian media has in this manner been conceded the opportunity to act with neither dread of oversight nor mistreatment. In any case, Egypt’s news inclusion despite everything centers around issues of Islam. Hostile communicates are still seen as promulgation. Egyptians, who were once negligent of the outside world, presently have the opportunity to communicate their individual conclusions. Digital broadcasts and talk rooms are a portion of the stages that they can use to examine their political perspectives. Al Arabia is one of the numerous channels that have added to Egypt’s illumination. Egyptian shoppers check out Al Arabia so as to instruct themselves about the remainder of the world. This has urged learning foundations to provide food for American understudies in Egypt. Cairo University is one of only a handful hardly any establishments that ha ve partaken in this activity. A few researchers have contended that such activities can be utilized to energize worldwide solidarity (Labib, 1997).Advertising Searching for inquire about paper on religion philosophy? We should check whether we can support you! Get your first paper with 15% OFF Find out More The electronic media has likewise urged other Islamic countries to take an interest in free and intermittent races. Islamic countries like Egypt and Palestine are presented toward the western world by means of satellite TV. This urges such countries to take an interest during the time spent majority rules system. Private speculators have supported liberal deduction among the Egyptian individuals. Associations will in general promote their items through electronic methods. The Egyptian government is subsequently unfit to channel what it considers to be improper for its open. Remote financial specialists at times sell their items through western-themed notices. The Egyptian government has been compelled to adapt to liberal ideas established inside these promoting methodologies. The general population is consequently presented to western ideas and thoughts that were once thought to degenerate Islamic lessons. It is for all intents and purposes difficult to stop the spread of such data. Thus, state-claimed media houses, for example, the Egyptian Radio and Television Union (ERTU), have worked enthusiastically to implement Islamic qualities. As indicated by Blumler et al (2001), ERTU mirrors an uneven cultural perspective on Egyptian legislative issues. Habib (1997) declares that new electronic prescription

5 Cliché Cover Letter Lines to Avoid at All Costs

5 Cliché Cover Letter Lines to Avoid at All Costs The first thing hiring managers see when they review your job application is your cover letter.The cover letter is your best opportunity to stand out from the crowd and impress them right at the start.Your cover letter must be unique and strong if you want to have a good first impression.However, people keep writing the same uninteresting and boring cover letters again and again, despite realizing how important they can be in their job search.A lackluster cover letter can throw you out of the race even if your resume is the strongest among all the candidates. The most annoying part of any cover letter is the cliché lines candidates tend to write.There are two main reasons job seekers repeat this critical mistake every time they apply for the job.The first one is the common misconception that no one reads the cover letter anyway.The second reason is that people do not want to get out of their comfort zones and try to write cover letters according to certain standards.The most terribl e advice someone can give you is that nobody reads your cover letter.Your cover letter carries equal weight as your resume when a recruiter reviews your job application.It is true that some companies manage a huge number of job applications through application tracking systems.It does not, in any case, mean they are going to dump your cover letter simply because a machine has already scanned it.It is more likely that your cover letter is just run of the mill and uninteresting.Therefore, the hiring manager will immediately discard it even if he reads it.Talking about the second reason, it is imperative for you to comply with certain standards. However, taking help of clichés will only damage your chances of getting a job.There are only two requirements you have to meet in your cover letter.You must briefly explain why you are the best man for the job and why the hiring manager needs to hire you.Attaching standard cover letters which do not fulfill these requirements are totally wort hless.The recruiter will certainly forget your cover letter if it contains too many cliché lines and sentences.There are actually two types of hiring managers, those who are perfectly okay with clichés and those who will reject such cover letters at first sight.5 CLICHÉ COVER LETTER LINES TO AVOIDIf you want to amaze the hiring manager and make your application unique, you must cut the following most cliché phrases from your cover letter.I am Applying for the PositionIn the years gone by, it was necessary for applicants to open their cover letter with this line because they had to apply for the job through letters and by contacting office secretaries.The secretary or human resource assistant had to sort through letter after letter to shortlist candidates, making it really important to mention the position you are applying for at the start of the cover letter.Nowadays, most companies are recruiting through their online portals or popular job boards. These portals clearly list pos itions vacant in a certain organization.Therefore, you make it particularly clear which position you are interested in if you apply through such online portals. Still, most candidates start their cover letter with the line, I am applying for the position, even if they are applying through a link or a job board.Similarly, you may already have selected the job option if you are applying through a companys website.All these factors make this particular line the most counterintuitive and the worst possible thing to include in your cover letter.Most hiring managers already know which position you have applied for.No one is suggesting you should never mention the company or position or why you are the absolute best for the job.In fact, you must always refer to the position you are interested in.However, you will fail to stand out from countless other candidates if you keep on writing this cliché line in your cover letter.In simple words, you cannot have a great first impression on the re cruiter.In addition, you will waste valuable space on your cover letter as well.The purpose of your cover letter is to let the hiring manager know what you are really worth.It must explain why you want the job and what you can really offer.But you only have a few seconds to grab the hiring managers attention.Therefore, youve got to start with a bang if you want the hiring manager to read the rest of the cover letter and remember it.Showing your passion and the love for the company can go a long way to help you achieve your objective.Similarly, listing your top attributes and accomplishments at the top of the cover letter is the perfect way to influence the decision of the hiring manager.Some candidates go to the extent of starting their cover letter with a little bit of humor.However, try to do some research about the company and its culture as well as the hiring managers to ascertain whether or not they appreciate a pint of humor.Example One of a Poor Cover LetterDear Sir or Madam, I am applying for the position of Content Manager in your organization. I have done Master in English Literature. I have more than 5 years of solid content writing experience. I believe I can be a good addition to your team.Example One of a Good Cover LetterDear Jonathan,I have been writing stories and speeches since I was 10 years of age. When I graduated from my university, I thought it was time to get paid for my passion. That is why I could not believe when I got an appointment from XYZ Company. Since then, I have worked really hard and acquired enough knowledge and experience to work in a company of repute and stature.I Am a Fast LearnerWhat do you want to achieve from your cover letter?The answer to this question is very simple. You want to convince the interviewer that you are the best fit for the job.So, why include anything in the cover letter which conveys a totally opposite message.It is not advisable to reveal your faults in any phase or part of your application includin g the cover letter. The hiring manager will instantly understand you are striving to compensate for lack of your experience by reading lines like, I am a fast learner.No doubt everyone has weaknesses but you should only focus on your strengths.Anything that proves you dont deserve the job is not worth including in the cover letter.It is not a wise idea to undermine your suitability for the job.Recruiters prefer candidates who are more confident about their skills and abilities.Dont give anything to the interviewer which presents you as a weak or wrong candidate for the job.The hiring manager will never believe in your abilities if you yourself think you dont have the right skill set or experience for the job.It can also be quite tricky to transfer your experience to the relevant framework if you are looking to switch careers.But this is exactly what you need to do.Therefore, if you have any skill or experience which is directly or indirectly applicable to your desired role, consider sharing it in your cover letter.For instance, the communication skills you acquired while working in a call center will always help you in your new role, regardless of the nature of the job and the company you want to join.You cannot knock anyones hat off simply by saying that you learn fast.Start your application with a story or statistic which actually shows how fast you really learn.For example, mention if you have started to acquire a new skill relevant to the job.Similarly, you can brag about your photogenic memory which enables you to learn new things in a jiffy.Share various anecdotes from your previous roles which truly indicate how fast a learner you are.Such types of stories and phrases are much more sticky than the bland and boring sentences like I am a fast learner.Example Two of a Poor Cover LetterHello Jennifer,I am applying for the position of Business Development Officer in Omnifoods (a fictional food company). Although I dont have much experience in business develo pment, I am a fast learner and I will learn the ins and outs of the field in a very short span of time if I am provided with a chance to prove my worth.Example Two of a Good Cover LetterHi there,My name is Stephen Julian. I am quite sure I am your next Communication Manager. Although I do not have much experience in the field yet the time I have spent in the sales and marketing field has given me some of the transferable skills and experiences which I can apply to my desired role. Similarly, I am also taking a course in Communication Management from XYZ College.I Believe I am the Best Person for the JobThis line makes you look like an arrogant, ignorant person and a fool at the same time to the hiring managers.How do you exactly know you are the best man for the job?How can you make this assumption?Have you reviewed applications of all the other candidates?What if there are candidates who are twice or thrice as experienced as you?What if their cover letters or resumes are better wri tten and formatted than that of yours?The point is that you cannot make the assertion that you are the best man for the job on your own.Daydreaming is definitely allowed, but it should never cloud your thinking and judgment. There will always be candidates who possess more experience and skills than you.The hiring manager or your prospective boss may have other requirements which you are totally unaware of.Maybe you are the most experienced candidate, but the company is looking for someone younger and more energetic.Similarly, the company has budget constraints and it is looking to hire a cheaper resource.Or, the company may not hire you despite all of your credentials because they are considering awarding the job to one of their own employees.It is worth mentioning that best is only a subjective term.So, only include statements and facts which are true to the best of your knowledge.Instead of mentioning you are the best candidate, you can explain why you are personally drawn to the organization.Briefly elaborate why you think your experience and skills are a perfect match to the desired job description.The hiring manager will inevitably determine from all these things that you are indeed the best man for the job.Example Three of a Poor Cover LetterDear Martha,I have read your ad for the position of Assistant Accounts Officer. I believe I am the best man for the job because I am young (only 24 years old) and already have strong experience which you can use.I am patiently waiting for an interview call which I am sure you will certainly make. We will talk further about our future partnership in the interview.Example Three of a Good Cover LetterHello Victor,I was thrilled to see your post for the position of English Teacher in Global Private School. I am a licensed English teacher with more than 5 years of experience, providing excellent educational services to students from grade 6 to grade 10. I would love to put my skills to work for your prestigious school.In reference to your requirements in the job description:I am able to speak clearly to the students.I explain unfamiliar concepts and new ideas in a clear and concise way.I have excellent instructional skills.I have excellent writing skills.I have experience in preparing and delivering classroom lectures.I can perfectly evaluate students classwork and assignments.This Job is Exactly What I WantThis phrase does send a positive message to the hiring manager.You are trying your best to show that you are enthusiastic about getting the job.You also want to tell the hiring manager that you are applying for the job for all the right reasons such as your deep interest in the role, your passion for the organization and you desire to be a part of a faced-paced and dynamic work environment. Depending upon the hiring managers and the company, all these things can have a negative impact on your application as well.First of all, it shows that you are trying to figure out what the company can do for you instead of what you can offer them.Secondly, writing these kinds of sentences increase the redundancy of your cover letter.It also makes it more of an ordinary cover letter which human resource professionals receive on a daily basis.The better approach is to explain what you can do for the company if they eventually hire you.In addition to highlighting your duties and achievements of the past, you must also explain what you are capable of doing for them in the future.A very good technique is to make a list of all the requirements and the priorities of the job you want to get.Subsequently, make it crystal clear to the hiring manager how you are going to meet all these requirements and deliver the goods on the job priorities.You can create a separate section in the cover letter where you would list everything you specifically intend to do once you land the job.Similarly, do expand on all of your skills which directly relate to the priority areas of the position.Never include this particular line, This job is exactly what I want because you cannot predict the future.You do not know what lies ahead and how things will turn out.The job which seems to be a perfect fit to your skills and personality may actually become a nightmare for you.Therefore, you should actually refrain from using such phrases in your cover letter.On the other hand, always focus on your skills and how you can become an asset to your desired company.Example Four of a Poor Cover LetterDear Jack,I am applying for the position of a psychiatrist in your health center. I have been dreaming of becoming a psychiatrist all my life. After going through your job description, I believe this is the job I want. Therefore, I will join in the first instance if you do offer me the job.Example Four of a Good Cover LetterGreetings,It is my great pleasure to apply for the position of a psychiatrist in your health center. I would love to avail the opportunity to become an enthusiastic and caring psychiatrist for KSM Healthcare Services. After reading your job description, I believe I can excel in this position and contribute heavily to the greater cause your health center is pursuing.I Think Outside the BoxEveryone tries to portray himself as a creative person in his cover letter.Most candidates usually resort to using a cliché line in an attempt to express how creative they are?The hiring manager will develop a bad taste for you the instance he reads this line.After all, you could be at least a little more creative with your cover letter if you do think outside the box.How do you expect a recruiter to believe you are a creative person when you are using the exact same line which thousands, if not millions, of candidates include in their cover letters?So, what you should do to show your creativity to the recruiters? You can find a new and original way to look creative.For example, you can refer to some of the occasions your creativity helped your previous organization generate more rev enue and profit.Or, you can also provide concrete proofs of the times you really saved the day for your boss. Or, you can simply make your cover letter more creative and ingenious.A good approach is to write your own job description which is more interesting than the one provided by the company.You can catch the recruiter by surprise and grab his attention by starting your cover letter with a funny or witty sentence as well.Example Five of a Poor Cover LetterHello Peter,If you are looking for a creative person to fill the position of Social Media Specialist in Peter Media then I offer my services to you. I have almost 10 years of experience in social media management. However, what separates me from the rest is my ability to think out of the box. According to my previous boss, I was the most creative member of my team.Example Five of a Good Cover LetterDear Maria,My name is Stephanie McGill and I want to join your company as a Content Writer. I am not only an experienced and skillfu l content writer but a very creative one as well. Let me give you an example of my creativity from one of my previous roles. When I was working for Acumen Writers, I pitched the idea of launching a new social campaign through a series of videos. The boss accepted my idea and as a result, the campaign considerably increased the companys followers and improved its reviews.CONCLUSIONThe way you write a cover letter today is totally different from how it was done just a decade ago.Gone are the days when the cover letters with cliché lines and sentences would still yield desired results for you.Nowadays, you must let go standard formulations in your cover letter and make it wittier and future-oriented.It should also be devoid of fluff, but you must focus on your key strengths. It has to be strong and exciting to read.Finally, it should have the power to motivate the recruiters to hire you.

Strangers on a Train Essay - 817 Words

Strangers on a Train In Strangers on a Train, Hitchcock uses a unique combination of continuity and narration in order to create a fluid story while also drawing the spectator in with suspenseful situations. The spectator becomes immersed in the story because of how well Hitchcock uses these techniques. The spectator is given all the information throughout the story, which helps Hitchcock create suspense because the spectator worries for the characters because they know the entire situation while the characters are still figuring everything out. With these techniques, Hitchcock tells a unique story while totally engaging the audience in the story. Using the continuity system, Hitchcock uses the shot and reverse shot technique,†¦show more content†¦Also the spectator doesn’t know how Anne will react to this. In the story, Bruno eventually starts to butt into Guy’s life. He starts appearing everywhere watching him and eventually coming up to him and conversing with him as if they ha d never met. Hitchcock reveals to the audience that Anne starts to become suspicious. Anne realizes that something isn’t right when she sees Bruno’s tie clip. Finally, Bruno starts to strangle someone at a party while looking at Anne’s sister. Anne immediately confronts Guy about who Bruno is and Guy tells her everything. By telling select information to Anne, Hitchcock builds the suspense up because the audience doesn’t want Anne to know. One of the best suspense building series of scenes happens when Guy plays his tennis match. While Guy plays his tennis match, many things are happening. Guy must finish his match quickly so he can beat Bruno to the scene of the crime. He also must lose the police that are following his every step. In order to intensify the situation, Hitchcock cuts between the Tennis match and Bruno’s trip to Metcalf. The audience wants Guy to prevent Bruno from planting evidence at the scene of the crime, but at the time it seem s very likely that Bruno will beat him to it. Hitchcock adds even more suspense by making the tennis match last all 5 sets, and at the same time, Bruno drops the lighter down a drain and tries to retrieve it. TheShow MoreRelatedBeing A Stranger On A Train954 Words   |  4 Pagesthe social norms I chose to break was talking to a stranger on a train. I chose this social norm due to its simplicity. As I was on the train, waiting to meet my friend at Times Square, I decided to complete the task. As I boarded the train, I observed the vast amounts of civil inattention being displayed on the train. Many people were on the train were on their cell phones, tablets, books, and newspapers. Considering how I rarely take the train, I decided to use this particular opportunity to breakRead MoreGender Roles In Alfred Hitchcocks Rear Window And Strangers On A Train1232 Words   |  5 Pagesfor quite sometime. Women are often portrayed as sexual objects, or delicate individuals; a body with no b rain or strength. These traits are easily found within many novels and movies- old and new. In Alfred Hitchcock’s films, Rear Window and Strangers on a Train, Hitchcock begins his films representing women with the same characteristics as stated above. They are very stylish, attractive and presented as second-class individuals to males. But after examining these two films, Hitchcock does somethingRead MoreThroughout Alfred Hitchcock’S Filmography, There Are Conspicuous1661 Words   |  7 Pagesfilms. His camera work is what captures the subtle elements, one of the most common implicit tropes are the challenge and switch of the gender norms and sexual ambiguity by the Hitchockian characters and it is not the exception in the film Strangers on a Train (1951). The main characters, Bruno Anthony (Robert Walker) and Guy Haines (Farley Granger), do not ever mention their sexual orientation, but it is implied through the camera that they are homosexuals concealing their ident ities in a criticalRead MoreThe Curious Incident Of The Dog In The Night-Time - Original Writing897 Words   |  4 PagesHe discovers the truth about his fathers reckless lies and searches for the answers to the secrets his father has hidden for so long. Screenplay The chapter I have chosen to adapt is when Christopher decides to go to Swindon train station to make a journey to London in search of his mother. As Christopher stands at the bottom of the concrete steps leading to the Stations entrance the audience can see fear in his face. He is wearing a pair of scruffy blue jeansRead MoreTheme and Technique in Films1212 Words   |  5 Pagestechniques depends on the theme of the film and how effective the filmmakers want to communicate their ideas. This essay aims at illuminating theme and technique in films basing its argument on Alfred Hitchcock’s movies; Notorious movie, Rope, and Strangers on the Train. Alfred Hitchcock was a director of movies and his place in the film studies is unrivalled. He is famously known due to his brilliant plots, witty dialogue, and his ability to tell stories visually. This unique ability brought a new revolutionRead MoreAnalysis Of Highsmith Moved Into The Yaddo Artist s Retreat1367 Words   |  6 PagesThis is especially prevalent in regards to her sexuality. Strangers on a Train, Highsmith’s first novel, deals with both psychopathy and homosexuality. The main characters of this novel happen upon one another during a chance encounter on a train. Guy, the protagonist, meets Bruno. Afterward, the two start discussing the problems in their lives, and Guy spills his heart out to Bruno, for â€Å"Bruno was not the ordinary stranger on the train by any means. He was cruel and corrupt enough himself to appreciateRead MoreAn Analysis of The Curious Incident of the Dog in the Night-Time by Mark Haddon839 Words   |  4 Pagesdifferent types of autism. Communication, does not like talking to strangers. Behavioural, does not ant normal around other people. Social. Because he does not like things about other people. Christopher Boone has a excellent understanding of his difference from others and displays his three symptoms of autism through his narration. Christopher Boone shows communication problems because, he does not like talking to strangers. 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In a city with so many people, different cultures, and languages converts may have difficulties with growing accustomed to a city full of strangers. The American novelist and essayist, Siri Hustvedt, debatesRead MoreAnalysis Of Agatha Christie s And Then There Were None 1448 Words   |  6 PagesJournal Number One The book â€Å"And then there were None,† by Agatha Christie, thus far, I feel has an unrealistic plot, but the format and writing style of this story makes it very intriguing to read. I find it odd how ten strangers get a letter from someone they are not too familiar with and regardless of the fact that some of them haven t even meet the host’s, all ten characters decide to accept the invitation to Soldier Island. It seems unrealistic because almost no one would offer you a free vacation

Why Did Stegosaurus Have Plates on Its Back

If it werent for its pointed, symmetrical, vaguely threatening-looking plates, Stegosaurus would be a completely unremarkable dinosaur—a bland, small-brained, second-tier plant eater like Iguanodon. Fortunately for its place in the popular imagination, though, the late Jurassic Stegosaurus possessed one of the most distinctive dos in the animal kingdom, those double rows of tough, bony, roughly triangular plates that lined this dinosaurs back and neck. Plate Hypotheses It has taken a long time, though, for these plates to be assigned their proper position and function—or, at least, to what most modern dinosaur experts today believe to be their proper position and function. In 1877, the famous American paleontologist Othniel C. Marsh coined the name Stegosaurus, Greek for roof lizard, because he believed that this dinosaurs plates lay flat along the top of its torso, much like the armor of a crocodile. (In fact, Marsh was initially under the impression that he was dealing with a giant prehistoric turtle!) A few years after this blunder—upon realizing that Stegosaurus was, in fact, a dinosaur and not a turtle—Marsh speculated that its triangular plates lined up sequentially, one after the other, across its back. It wasnt until the 1960s and 1970s that further fossil evidence was uncovered indicating that the plates of Stegosaurus were actually arranged in two alternating, offset  rows. Today, virtually all modern reconstructions use this arrangement, with some variation in how far the plates are tilted toward one side or another. The Purpose of the Plates Unless further evidence comes to light—and Stegosaurus is already extremely well-represented in the fossil record, so any surprises seem unlikely—paleontologists agree about how Stegosaurus wore its plates. The structure of these plates is also uncontroversial; basically, they were giant-sized versions of the osteoderms (protrusions of bony skin) that are found on modern crocodiles, and may (or may not) have been covered in a layer of sensitive skin. Crucially, the plates of Stegosaurus werent directly attached to this dinosaurs backbone, but rather to its thick epidermis, which afforded them more flexibility and a wider range of motion. So what was the function of Stegosaurus plates? There are a few current theories: The plates were a sexually selected characteristic—that is, males with bigger, pointier plates were more attractive to females during mating season, or vice versa. In other words, the plates of a male Stegosaurus were roughly analogous to the tail of a male peacock! (To date, unfortunately, we have no evidence that the size of Stegosaurus plates varied among individuals or between sexes.)The plates were a temperature-regulation device. If Stegosaurus was, in fact, cold-blooded (as most plant-eating dinosaurs of the Mesozoic Era presumably were), it might have used its plates to soak up light from the sun during the day and dissipate extra body heat at night. A 1986 study concluded that the outer layers of Stegosaurus plates were thickly lined with blood vessels, which helps support this theory.The plates made Stegosaurus appear bigger to (presumably near-sighted) meat-eating dinosaurs like the contemporary Allosaurus. Stegosaurus adults with bigger plates would have been parti cularly unattractive to predators, and thus this trait was passed on to successive generations. This may have been an especially  important consideration for newborns and juveniles, as an adult Stegosaurus would have been quite a mouthful, with or without plates!The plates served an active defensive function, especially  since they were only loosely anchored to this dinosaurs skin. When Stegosaurus listed to one side in response to an attack, the sharp edges of the plates would tilt toward its antagonist, which would presumably look for a more tractable meal elsewhere. Not many scientists subscribe to this theory, which has been advanced by the maverick paleontologist Robert Bakker.The plates were covered with a thin membrane of skin and were capable of changing color (say, to bright pink or red). This Stegosaurus blush might have served a sexual function, or it may have been used to signal other members of the herd about approaching danger or nearby food sources. The plates hig h degree of vascularization, mentioned above in reference to temperature regulation, also supports this theory. The Mystery Persists So what is the most likely answer? The fact is that evolution has a way of adapting specific anatomical features to multiple functions, so it may well be that the plates of Stegosaurus were literally all of the above: a sexually selected characteristic, a means to intimidate or defend against predators, and a temperature-regulation device. On the whole, though, the bulk of the evidence points primarily to a sexual/signaling function, as is the case with many otherwise puzzling dinosaur features, such as the long necks of sauropods, the huge frills of ceratopsians, and the elaborate crests of hadrosaurs.

Achilles and Odyssey Compare and Contrast Essay Free Essays

Larger-Than-Life Heroes: Achilles and Odysseus What are the main characteristics of a larger-than-life epic hero? An epic hero is a brave and powerful warrior who is motivated to fight both internal and external conflicts to achieve glory and ranks above a normal man. In Homer’s epic poems The Iliad and The Odyssey, Achilles and Odysseus are the well-known heroes. Achilles fights Hektor outside the walls of Troy because Hektor killed his best friend, Patroclus. We will write a custom essay sample on Achilles and Odyssey Compare and Contrast Essay or any similar topic only for you Order Now After fighting in the Trojan War, Odysseus takes on a journey to return back to Ithaca to see his wife, Penelope, and his son, Telemachus. Through his use of tone, figurative language, mood, and imagery, Homer’s epic poems The Iliad and The Odyssey show how Achilles and Odysseus, despite their struggles with themselves and the world, are true heroes because of their motivation for glory and revenge. Achilles and Odysseus are struggling to be viewed as tenacious warriors because of an empty place in their hearts. For instance, Agamemnon takes Achilles’ prize, Briseis, and exclaims â€Å"See how the lord of the great plains, Agamemnon, humiliated me! He has my prize, by his own whim, for himself† (Iliad. . 168-169). Achilles feels humiliated because Agamemnon took his prize, Briseis, away from him in order to return Chryseis. He still does not want to go to war after Agamemnon returns her. Achilles’ heart is aching and the thought of never seeing his prize again worries him. Homer uses mood to make the reader feel pity for Achilles. Even though Achilles treats Briseis as a prize, it is depressi ng that he does not have her in his arms. Achilles and Briseis fell in love with each other and were separated such as in a more modern movie called The Swan Princess. Homer makes it seem like Agamemnon is the villain while Achilles is the hero. Achilles’ internal conflict shows how he must cope with not having Briseis in his arms because he did not want to fight in the war. Even so, Odysseus longs to return to his homeland, Ithaca, and â€Å"†¦his sweet life [is] flowing away with the tears he wept for his foiled journey home† (Odyssey. 5. 168-169). Odysseus is depressed because he wants to return to his home in Ithaca and see his wife, Penelope, and son, Telemachus, after fighting in the Trojan War. He feels as if his life is transitioning from sweet to bitter. Homer uses imagery to show how Odysseus is crying for his homeland, Ithaca. It creates a depressing mood for the reader because all Odysseus wants is to see his family and return home after a tiresome war, but has failed. The metaphor of Achilles’ sweet life flowing away demonstrates how his lamentations are characterizing him as homesick and how he might not make it through his journey. Achilles struggles with not having a prize while Agamemnon struggles with not sleeping in his own bed for an extensive time. The difference between the internal conflicts is that Achilles cannot fight in war because Briseis is not with him while Odysseus cannot return home and reunite with his family after fighting in the war. Although they both have concerns for their loved ones, Achilles and Odysseus must set them aside and fight their enemies first. Achilles and Odysseus are both epic heroes because they face their external conflicts or struggles with the world and fight as strong warriors. First, Achilles stabbed Hektor in the neck and then â€Å"†¦had in mind for Hektor’s body outrage and shame. Behind both feet he pierced the tendons, heel to ankle. Rawhide cords he drew through both and lashed them to his chariot, letting the man’s head trail† (Iliad. 22. 467-471). Achilles fights and kills Hektor outside the walls of Troy because he killed Achilles’ best friend, Patroclus. After stabbing Hektor in the throat, he ties Hektor’s ankles to his chariot and rides off, dragging him. Hektor uses imagery to show how Achilles ties Hektor to his chariot, and injures him while riding off. Homer also uses tone to explain Achilles’ anger toward Hektor for killing Patroclus. Even so, after slaughtering all of the suitors in his home â€Å"Odysseus scanned his house to see if any man still skulked alive, still hoped to avoid black death† (Odyssey. 22. 406-407). Odysseus finally returns to his home in Ithaca disguised as a beggar by Athena. He is only one out of all the suitors to string Odysseus’ bow, because he is Odysseus and stronger than any man alive. Athena then reveals Odysseus and he and his son, Telemachus, kill all of the suitors in his home. Homer uses imagery to show Odysseus looking around his house to find any more suitors that were still alive. He wanted to no suitor was still alive so he could be in peace with his wife, Penelope. His external conflict is not being able to return home in peace. He must kill all of the suitors, for they wanted to marry Penelope and become King of Ithaca. Odysseus needed to show that he had returned as King of Ithaca and was more powerful than all of the suitors combined. Achilles’ external conflict is fighting Hektor and Odysseus’ external conflict is conquering the suitors. Achilles and Odysseus deal with their external conflicts by conquering their enemies. Achilles and Odysseus are both motivated to face and conquer their struggles with the world for glory and revenge. In fact, Achilles chased Hektor around the walls of Troy three times and â€Å"†¦ ran full speed, and not for bull’s hide or a ritual beast or any prize that men compete for: no but for the life of Hektor, tamer of horses† (Iliad. 22. 189-192). Achilles chases Hektor around the walls of Troy three times because he wants to kill him as a prize. Achilles wants to receive the glory of a stronger warrior and seek revenge on Hektor for killing his best friend, Patroclus. Homer uses imagery to show Achilles’ determination to have Hektor’s dead body for revenge. The reader can picture swift-footed Achilles on the heels of Hektor, tamer of horses. Achilles almost reaches Hektor, while Hektor almost outruns Achilles. In the end, Achilles conquers Hektor and gains glory for being the stronger warrior and proving himself to being larger-than-life. And then, Odysseus is determined to be reunited with his wife, Penelope, and says â€Å"Nevertheless I long-I pine, all my days-to travel home and see the dawn of my return. And if a god wreck me yet again on the wine-dark sea, I can bear that too†¦Ã¢â‚¬  (Odyssey. . 241-244). Odysseus does not give up returning to Ithaca because he wants to see his family. He will bear anything that comes along his way to his journey home. Homer uses mood to make the reader feel hope for Odysseus on returning home safely and how he is ready to fight obstacles that the gods put upon him along his journey. He is motivated to return home because he wants to conquer the suitors, which will earn him glory and prove him to be larger-than-life. He also wants to seek revenge on the suitors that have caused Penelope harm while he was away. It proves that Odysseus saved his wife with the help of his son and how he ranks higher than the suitors. Achilles fights Hektor for his body and glory from the Greeks. Odysseus wants to return home so he can be glorified after seeking revenge on the suitors by murdering them. Achilles and Odysseus both seek revenge on their enemies for what they have done to their loved ones. Achilles and Odysseus are well-known heroes in Homer’s epic poems The Iliad and The Odyssey. Through both poems, the heroes experience internal and external conflicts such as battles with other warriors and missing loved nes. Glory plays a huge role in these characters and they want to be well-known for their actions such as how Achilles conquered Hektor or how Odysseus conquered the suitors. Achilles and Odysseus have the main characteristics of an epic hero, but gain them in different ways. In their internal conflicts, Achilles misses Briseis while Odysseus misses his home, Ithaca, as well as his wife Penelope, and son, Telemachus. In The Iliad, Achilles and Briseis are separated from each other just as how Princess Odette and Prince Derek and separated from each other in the 1994 movie, The Swan Princess. The internal conflict of Achilles can be related to movies such as The Swan Princess today. In their external conflicts, Achilles fights Hektor, tamer of horses, while Odysseus fights the commanding suitors in Ithaca. Achilles conquers Hektor for his life and to gain glory by becoming the greater warrior. Odysseus along with his son, Telemachus, conquers the suitors and gain glory. Achilles and Odysseus seek revenge on their enemies. Achilles kills Hektor because he killed his best friend, Patroclus. He lost his best friend forever and needed to get Hektor back by taking his life. Odysseus seeks revenge on the suitors for harming his wife and taking advantage of her hospitality, such as making a mess during feasts. People today also seek revenge on people that have caused them harm. Achilles and Odysseus have shaped what an epic hero is and show that even though they lived two different lives, they both showed the characteristics of an epic hero and how they must be a brave and powerful warrior who is motivated to fight both internal and external conflicts to achieve glory. Overall, although Achilles and Odysseus are two different characters, their similar characteristics define what an epic hero is. How to cite Achilles and Odyssey Compare and Contrast Essay, Essay examples

Discussion About Introduction And Abstract †Myassignmenthelp.Com

Question: Discussion About Introduction And Abstract? Answer: Introducation An abstract is an overview of an entire research review or article paper that emphasises on a particular topic. As asserted by Defazio et al., (2012), abstract highlights an existing thought or an idea that lacks concrete or physical evidence. An abstract is used by many researchers in order to provide an idea of the actual purpose of the research paper. This saves times for the readers as reading the abstract judges the suitability of the topic for readers. Therefore, an abstract makes it easier for the researchers to easily communicate the complex topics for the readers. An abstract generally consists of the summarisation of the entire topic including the literature review, methodologies, results and interpretations. Under the copyright law, an abstract is protected making it more secure. In academic writing an introduction plays a significant part as this highlights the topic of the research, essay or assignment. An in-depth knowledge is provided in the introduction about the topic. This introduction discusses the topic and its significance. Generally, an introduction consists of three paragraphs. The first paragraph is written about the study that is been produced in the assignment. The second paragraph consists of the direct information of the assignment. These two paragraphs are most important part of the introduction. However, an introduction also consists of a third paragraph that consists of the entire structure of the assignment. This also describes the scope of the entire assignment or the research paper along with explaining certain features that are essential for the assignment (Bailey, 2014) References Bailey, S. (2014). Academic writing: A handbook for international students. Routledge. Defazio, J., Jones, J., Tennant, F., Hook, S. A. (2012). Academic literacy: The importance and impact of writing across the curriculuma case study. Journal of the Scholarship of Teaching and Learning, 10(2), 34-47.

Islam, Democracy and the West Summary

Introduction Benazir Bhutto’s final chapter in her anthology talks of Reconciliation as the key to solve both the internal and external differences of the Islam. In her opinion, there are a number of things that hamper development and democracy. This summary breaks down the entire chapter into the main points she discuss in a series of concise paragraphs.Advertising We will write a custom essay sample on Islam, Democracy and the West Summary specifically for you for only $16.05 $11/page Learn More Islam, Democracy and the West The world is experiencing a split between the Muslims and the western world. The interpretation of the Sharia is hardly the problem.  Neither is the language used in the Holy Quran, nor the succession of the Holy Prophet by the divided Shiite and Sunni communities. In fact, these differences can be attributed to the Muslim-on-Muslim violence and the rigidity of the Islamic nations’ cultures, as well as their beliefs . These beliefs and cultures prevent Muslims from adopting modernism. She asserts that unless reforms happen, Muslims might not survive long enough to prosper in the current evolving times. Observational reviews on suggested reform The Muslim intelligentsia has constantly addressed the issue of reforms through speeches and poems in forums. Other facets regarding necessary reforms include mass education, economic progression, and democracy. Unfortunately, such changes require that democracies come up to protect reformists so that they do not get swayed by their dictatorial regimes. Dictatorial regimes in Islamic nations choke off the nations from the freedom of innovation. Mohammed Iqbal, a Muslim reformist and author, related the problems of non-reformism in Islamic nations to the traditional teachings/schools of Islam-ism. Iqbal asserts that old Islamic teachings should be overcome by modern twentieth century reforms. By so doing, he urged for the revision of the principles of fait h. Iqbal called for textual reconstruction of the Prophet’s ultimate principles so that Islamic nations can achieve spiritual democracy. Professor Fazul Rehman affirms Iqbal’s postulation that the modern negativity exhibited by Muslims in the medieval centuries contrasts the Quran’s teachings. He asserts that one might simply be appalled upon juxtaposing the two. It is important to note that Nurcholish Majdid also pushed for review, reinvention, and reinvigoration of Muslim theology based on the evaluation of both social and historical factors used in the original precepts. His reason is that they ought to get rid of erroneous doctrines.Advertising Looking for essay on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More Another reformist is Abdul Karim Soroush asserts that text alone has no weight if it does not continuously evolve and reflect understanding and new construction on the text. It is important to note ho w similar and bland the Quran’s teachings are in comparison to the Islamic extremities experienced in recent years. According to Maulana Wahiduddin Khan, Muhammad forbids Muslims from making any visual depictions of Him in a bid to discourage idolatry. He also urges that Islamic beliefs should not be imposed on people of other faiths, thus even in Islamic nations,  Muslims cannot impose their legal precepts or culture on others. Other reformist thinkers who share these views include Muhammad Khalid Masud, K. H. Abdurrahman Wahid, and Dr. Muhammed Arkkoun. Changing the Islamic beliefs and Culture One of the propositions fronted by Islamic reformists is the inclusion of modern teachings and reforms on traditional theology. These modern teachings are to be taught to young ones in society and in schools. It is feared that the Islamic extremism has risen of late and that the threat of terrorism has resulted in the intimidation of reformists such that their messages are lost in t he din of violent messages. Democracies help by providing protection to reformists whose intentions are modernizing the theology of Islamic teachings. Bhutto believes that if extremism and militancy are defeated, then the internal battles and the divide abound Islamic states can be eradicated. Additionally, she states that Islamic nations should adopt democracy if they wish to succeed. In so doing, the various social classes are equally catered for, and they acquire opportunities for prosperity. She supports this by giving an example of the Indian democracies that are at the vanguard of Indian technologies used globally. Democracy and development are linearly related. Similarly, introducing modern education systems enhances reforms on Islamic theology and gives hope and a real opportunity as a prerequisite for democracy (Bhutto, 287). Another pillar that supports democracy in Islamic nations is the eradication of the militant Madrassas, which focus on training Muslims in militant tr aining camps. These deny the children time to acquire the necessary primary education. Madrassas brainwash the children into soldiers. Teaching hatred and violence does not achieve the democracy for which reformists urge Islamic nations to seek. Economic development and education participate in improving the economy of a nation. Examples given where education is denied to children suffer poor economies.Advertising We will write a custom essay sample on Islam, Democracy and the West Summary specifically for you for only $16.05 $11/page Learn More Gender Equality is another fundamental change that must be adopted to equalize society and offer equal opportunity to women in Muslim nations for a democracy to thrive. This ought to be introduced in schools to ensure it is instilled in children as they grow up to form a stable society. Eventually, such a society will not tolerate gender inequality. Micro credits are widely used in other parts of the world. Bhut to suggests that the establishment of banks was good, but she also believes that microcredit institutions should come up in a thriving democracy in order to assist in the development of better businesses and eradication of poverty. She also believes that women’s rights groups have gone beyond simply seeking equality for women, and established human rights groups that help in fighting for the rights of everyone in society from the vanguard. In this way, they play a big role in establishing a strong civil society. Additionally, she believes that civil societies give democracy strong ties and enhance pluralism. Strong civil societies act as the society’s watchdogs in events such as elections. They merge with NGOs and assist each other in rectifying the ills in society. Bhutto attributes excellence to trusting the Almighty God. Zakat is a term used in Islam meaning charity. She asserts that everything is gifted to us by God, and that nothing on earth is truly ours. It is, therefore, important that Muslim societies learn to be charitable. In her belief, the Muslim world’s decline can not be fully attributed to the negativity and injustices of colonialism. It also cannot be attributed to power distribution to other states and economies around the world. It is partially due to the roles and cultural beliefs of the Islamic society. Muslims must, therefore, take responsibility and remain accountable for the type of progress or regress that happens in their states. One approach they can use is by drafting agendas and taking measures in the eradication of poverty. She asserts that the Muslim states must support each other and share teachings as well as their wealth with all members of society. This is the only way they can clear differences between themselves in society to create a worldwide united front. This way, they can achieve wealth and financial assistance from each other to secure a good future for their unborn children.Advertising Looking for essay on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More Conclusion Reconciliation involves facing out the internal differences before facing the outward pressures that split the Western cultures and the Muslim nations. Bhutto asserts heavily that the internal problems are buried within the ignorance and rigidity of the Islamic religion. For the Islamic nations to achieve development, they must embrace change, charity, development, micro credit systems, and acquire responsibility. These among other minor steps will carry them out of the modern extremities associated with Islam. I believe that the eradication of militant training camps would be the first and most crucial steps because that is where we need to start. Giving the children hope and education will eventually set a basis for the introduction of the other points of change required to reform Islam. Works Cited Bhutto, Benazir. Reconciliation – Islam, Democracy the West. New York: Simon Schuster UK Ltd, 2008. Print. This essay on Islam, Democracy and the West Summary was written and submitted by user Dream1ngCelest1al to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Free Essays on Work

, I would conclude that the American people agree that working, a lot, is nothing out of the ordinary. The type of job you hold can determine where you live, who your friends are, and eventually who you marry. With so many people being highly qualified, the best workers are those willing to go the extra milework longer hours and perform better work. Ultimately, people who do not possess these two qualities would probably be deemed as â€Å"lazy, unproductive, and worthless.† Americans often assume that overwork is inevitable. There is the normal routine of working eight hours a day, 5 days a week, for 50 weeks a year. Author Tomoyuki Iwa*censored*a of â€Å"Why I Quit the Company,â€Å" took on this normal routine while working at a Japanese company. The working day was officially eight hours, but often workers would never leave the office on time. â€Å"Working, drinking, sleeping, and standing on a horribly crowded commuter train for an hour and a half each way: this was my life†(Iwa*censored*a 237). He soon lost sight of the world outside the company, as do many Americans. â€Å"Families whose members never see each other, women who work double shifts...are all casualties of the crisis of overwork†(Brandt 244). Ironically, with all the advances in technology today, one would think that employee’s workloads would lessens but it has only pushed them to work more on the job. Computers and fax machines keep employees at the office to complete more work, to go the extra mile. Also, many conveniences like TV dinners allow workers to handle more hours at paid work. These types of things make it okay for parents to stay at work longer and spend less time at home. In Japan, married workers had littl... Free Essays on Work Free Essays on Work Verbal Aggression Verbal aggression is message behavior which attacks a person's self-concept in order to deliver psychological pain.(Infante, 1995) Studies of verbal aggression have focused primarily on children and adolescents in educational and social settings. Very few studies were found to examine verbal aggression in adults in the workplace.(Ebbesen, Duncan, Konecni, 1974) The consequences of verbal aggression in the workplace can lead to social isolation, job related stress, health related problems, as well as problems in career advancement. It therefore should be considered important, for the individual and management, to identify and address the causes of verbal aggression. This program attempts to understand verbal aggression by 1) identifying the various functions of verbal aggression. 2) identifying the antecedent conditions of verbal aggression. 3) Avoiding the antecedent conditions of verbal aggression. Method Subject The subject, Shirley J., is a 49 year old African American female. Shi rley J. has several advanced degrees and is employed as a school psychologist in a metropolitan school district. She is married with two adult children. The subject readily agreed that the target behavior, verbal aggression, is a problem as it interferes with her relationships with others. She was enthusiastic in her desire to reduce, if not eliminate, this behavior. It would seem that self-monitoring for verbal aggression and antecedent control would be valuable as it would allow for consistent avoidance of verbal aggression. As a school psychologist the subject was very familiar with the basic principles of applied behavioral analysis and frequently offered programmatic suggestions. A behavioral contract was developed jointly between the therapist and subject. The contract outlined the target behavior, success criteria, and individual responsibilities of the therapist and subject. (see Appendix A) Apparatus A basic checklist was used to ... Free Essays on Work Barbara Brandt says â€Å"The work ethic fosters the widely held belief that people’s work is their most important activity and that people who do not work long and hard are lazy, unproductive, and worthless†(246). Put into my own words, I would conclude that the American people agree that working, a lot, is nothing out of the ordinary. The type of job you hold can determine where you live, who your friends are, and eventually who you marry. With so many people being highly qualified, the best workers are those willing to go the extra milework longer hours and perform better work. Ultimately, people who do not possess these two qualities would probably be deemed as â€Å"lazy, unproductive, and worthless.† Americans often assume that overwork is inevitable. There is the normal routine of working eight hours a day, 5 days a week, for 50 weeks a year. Author Tomoyuki Iwa*censored*a of â€Å"Why I Quit the Company,â€Å" took on this normal routine while working at a Japanese company. The working day was officially eight hours, but often workers would never leave the office on time. â€Å"Working, drinking, sleeping, and standing on a horribly crowded commuter train for an hour and a half each way: this was my life†(Iwa*censored*a 237). He soon lost sight of the world outside the company, as do many Americans. â€Å"Families whose members never see each other, women who work double shifts...are all casualties of the crisis of overwork†(Brandt 244). Ironically, with all the advances in technology today, one would think that employee’s workloads would lessens but it has only pushed them to work more on the job. Computers and fax machines keep employees at the office to complete more work, to go the extra mile. Also, many conveniences like TV dinners allow workers to handle more hours at paid work. These types of things make it okay for parents to stay at work longer and spend less time at home. In Japan, married workers had littl...

Western Civilization Essay Example | Topics and Well Written Essays - 750 words - 1

Western Civilization - Essay Example Despite it being the case conflict kept emerging but was taken a notch high during the medieval. At the time the world witnessed a conquest among nations while striving at dominance. Most lives were lost before peace realization. It latter emerged that they were unlikely to achieve much while fighting. During the struggle nations were ruled by monarchs, the kings prided themselves in strong armies made up of skilled men. The Roman Empire was perhaps one of the greatest kingdoms. Its influence span far and wide across the entire European continent, kings graced its reign but as a result of revolutionary ideologies among some and crave for power these among other factors led to its demise. While still a central power then Roman citizen had the advantage of carrying out their business without restriction, they however needed to pay their respect to the ruling elite while practicing the law in place (Kelly, Rees & Shuter, 61). The law was however discriminative and never favored all owin g to its tendency to limit freedom. This implied that failure to adhere to it had its own disadvantages. Penalties were also applicable yet they were too inhuman and may perhaps be the reason why some rebelled while striving at liberation. Everyone was however obliged to pay tax to the central government. The monarch government owned all existing resource; people were only tasked to take good care of it. The nobles thus manipulated the entire population during their reigned; on the flip side most of the population was simply taken through a harsh reality and could at times find it had to make a decent living. Power had thus been corrupted by selfish intend to cherish the elite at the expense of the larger population. While some kingdoms had a strong grip on their regions some become more ambitious and were keen on dominating a wider region. This was unlikely to come handy without strife. It only called for wars and counter acquisition owing to such regions being dominated by other k ingdoms. In order to achieve this objective it was important to hire more personnel to counter the enemy; some states had over 400,000 soldiers at the time but needed enough resource to actualize this dream (Rogers, DeVries & France, 174). Religion played a great role at the time; for instance the Roman catholic was perhaps one of the most prominent religions and has carried on till to date. Several values were championed by religion while trying to ensure people enhanced their spiritual aspect while worshiping their creator in obedience to his word. This was however distinct from the common law in practice but was perhaps well inscribed for all to obey. It too faced a lot of opposition with the emergence of other religions as fellow worshipers some of who were not pleased by practices being championed. One of the most dominant has been the raise of the protestant church. Some urged that this was a rebellious movement depicting the church in wrong light but may have been largely due to monotony in tradition by its predecessor yet it didn’t avail much while aiming at transforming man (Robinson & Leyla Rouhi., 25). Men were on the other hand so much oppressed and were in need of solutions to their ailing hearts. One of the most pressing issues was the concept of salvation which was never handled well in the past. During the medieval age people practiced absolutism; this refers to a situation where one was empowered to oversee leadership over a certain region. It was so common in the past and was perhaps the reason behind kingship. At the time democracy was never applied; people were however under the mercy of those in power. During ones reign one was likely to do it without necessarily putting a law in place to actualize his objective;

Recruitment process Essay Example | Topics and Well Written Essays - 500 words

Recruitment process - Essay Example Recruitment is the process of identifying and hiring qualified candidates for a job opening. However, recruitment process involves attracting, hiring, and interviewing new employees. On the other hand, selection process is the evaluation of candidate, through interview, for specific job. There is a difference between recruitment and selection process. Recruitment process mostly involves attracting candidates who are later hired for a job upon qualifications. The selection process involves identifying the qualities needed for a candidate to quality for a job. Internal methods of recruitment are usually done for the preparation of a recruitment process. There are a number of internal methods of recruitment. The first process in recruitment is job analysis. This entails reviewing the manpower plan of the company frequently so as to establish a gap. The Human Resource Manager liaises with the head of departments so as to see whether a job position in a given sector is necessary. Such a position should be ideal in that it should allow for future promotion and expansion. Once such a job position is confirmed, the concerned HR manager fills a requisition form which is sent to the Line Manager. The Line Manager then submits it to the Recruitment Manager upon its approval. The Recruitment Manager has the final say hence his approval leads to creation of a vacancy. (Lee, 2012:19).this new development comes with a myriad of details that include: job posting which involves the possibility of workers within the company applying for the created vacan cy; reference number of the vacancy, postal postal association and the academic qualifications, skills and experience required for the vacancy. The second stage involves writing the Job Description and PS. The departmental heads are vital components when it comes to giving the boundaries of the job in the form of a job description. This is simply because he or she is

Study On Nestle Singapore Pte Ltd Marketing Essay

Study On Nestle Singapore Pte Ltd Marketing Essay Nestles promising to providing quality products to Singapore people. dates back more than 90 years ago trading MILKMAID condensed milk by Anglo-Swiss Condensed Milk Company. After the some years it has been provided in Singapore for Singaporeans, Nestlà © has won the trust of Singaporeans for being a food maker with the maximum safety and quality measurement with this products.   Nestlà © started its business and operation in Singapore in 1912 and has become successful in this country, largely as a net result of its operating principles. These seek primarily to:- Offer Singaporeans the mostly safety and quality measurement in our food and beverage products in Singapore. Nestle Utilized the most new and up-to-date advance technology and its accounted science-based experienced in the manufacture of milk food products. Nestle takes its broad responsible partner as a corporate citizen member by availability in community and social projects that contribute to the speedy development of the country. Nestlà © brands are household names in Singapore and very well-known company. These include MILO, NESCAFÉ, MAGGI, NESTLÉ NESVITA OMEGA PLUS ACTICOL, KIT KAT, PURINA, FRISKIES and many of other market competitors in their product categories.   Segmentation, Targeting   Positioning of  Nestle. Executive Summary Nestle is global company of milk products and nutrition, chocolates, beverage, catering  and  many  type  of  confectionary  goods.  It  has  its  millions  of  customers  worldwide. Today  Nestlà © Singapore Limited is on good positioned to grow through its business policy of  constant  innovation  and  renovation,  concentrating  on  its  core competencies and commitment to better and high quality, with the aim of availability to the  best quality food to the people of Singapore. In the report we have brought a  discussion about the marketing segmentation of Nestle, their target  market and positioning strategy in Singapore. The way Nestle chooses its different core customers different needs with a better way and how it satisfies its consumers by creating greater  facilities by the combination of separate products or marketing mixes is shown in market segmentation of Nestlà ©. In the part of market targeting we have talking how Nestle have made many segments and decided to expand their whole business in whole Singapore. In the last part of this we have talking how Nestle available to the customers point more Efficiently and effectively comparing with their other manufacture competitors in the highly challenging food beverage market of Singapore by making  differentiation of target Users and customers. Nestle is the largest nutrition and foods company in the globe, established his headquarter in Vevey, Switzerland. The journey of Nestle begins with Henri Nestlà © developed the first milk food for early in 1867, and saved the life of a neighbors child. This man makes a food for the infant babies who are not able to take mothers feed can use food as an alternative food. Henri Nestle left his job in 1875 but the company was going on a top speed. In the coming year the Nestlà © company introduced condensed milk, so that the company became direct and strong rivals. After that the company was joined in 1905 with the a company named Anglo-Swiss Milk company which was established by two  brothers  named  George  Page  and  Charles  Page.  The  firm  reenter significantly during the First World War  though it fall in debt, a banker provide facility and help it to reduce its debt. After the Second World War  , the company eventually increased its providing beyond it s firsty condensed milk and infant formula  products. The 1920s saw Nestlà ©s first expansion into new products, with chocolate the  companys  second  major important  activity. Nestlà ©Ã‚  felt the effects of World War II  immediately. Profits decreased from US$200 lakhs 1938 to US$60 lakhs in 1939. But after the World War II was the starting of a dynamic phase  for Nestlà ©. Growth speeder and companies were taken. At this time the company operates in 86 countries around the world and hired manpower around 283,000. Theoretical  Consideration Marketing  Strategies: The  Strategic  plan  provides  the  companys  overall mission and objective and new hpopes to achieve companys views. Through market segmentation, targeting and positioning the company takes decisions which customers it will provide and how. The company also makes designs a marketing mix made up of  factors under its control product, price, place,  promotion. Strategy of Nestle in Singapore:   Nestlà ©s required strategy is to cover only the developed area of Singapore. Thats why  they  are  doing  their  activities  in  main  and  metropolitan  cities  of  Singapore. They want to put babies and children healthy and ensure their  sufficient nutrition.  Thats  why  main and large range  of  their  products  are  baby  milk food  products. They also target new age generation to build a strong relationship by  providing various eatable products. In the information, we are going to point outs of Nestle is to segment, target the  potential customers and to positioning of their profitable products. Their  segmentations, targeting, positioning process are given below. Nestle want to change customers toward their products. Thats why they are offering  new  products  regularly.  They  also  provide  many  social competitions for babies to go their  mindset. In this report we are looking to focus of Nestle Singapore is to segment,  target  the  major  customers  and  to  position  of  their  profitable products. The relevant information is given below:- Market  Segmentation: The marketing concept asks for  understanding customers requirements and satisfying their  requirements and needs better than the others do. But many customers have different requirements and it hardly chance to satisfy all customers by treating them same just like. Market segmentation is the searching of portions of the market that are different from other. Segmentation provides the firm to good satisfy the needs of its major customers. 1.  Clearer  understanding  of  the  requirements  and  needs  of  selected  customer  groups. 2. More effective positioning in this place. 3. Greater precision in selecting  promotional Transportation vehicles and techniques. Bases for  Segmentation: Users markets can be segmented on the basis of these customer characteristics. 1. Geographic area 2. Demographic area 3. Psychographic area 4. Behavioral area Geographic: Nature: Nestlà © Singapore segmented its market for Nescafe Ice  depends on the geographic weather: warm hot and cold.   Nescafe Ice: A coffee which may be consume with ice. During warm season consumers usage this coffee with normal or cold water with ice cube to  bring freshness in their body. Demographic Age: Nestlà © segmented market for its major products based on the genration. For  the products Cerelac, Lectogen, Koko Krunch, Nido, Nestle divided the market segment for new born baby and  children of different ages. Nido It is  nutritious milk specially makes for children 2 years onwards. It includes 25 minerals and vitamin D which helps childs growth. Cerelac : Nestle also provide cerelac for new aged baby. It contains milk and rice mixture for less than one  years baby. It fulfills babys proper nutrition in foods. Nesquick, Koko Krunch : above are chocolate milk for babies. Nesquick  and Koko krunch contain childs required growth. Its very sweet and delicious and also includes vitamin protein, mineral. Lactogen : Nestle Singapore brings full cream milk powder in the country. It gives baby required nutrition. Lactogen 1 is for babies whose age less than 6months and lectogen 3 is for babies whose age  is below 1 year. Income : Nestle segmented their market based on customers earnings in an effective way. Occupation :  Nestle  segmented  the  market  based  on  their  users occupation. Nescafe classic : This product is for that type of persons those who work busy and hard and requireds more freshness. Both the male and  female who need more caffeine and this type of needs Nescafe classic is for them. Psychographic: Life  style  and  personality:  Nestle  Singapore  provides  KIT  KAT  these  people who really want to taste and enjoy chocolate. Nescafe 3 in 1 is for exclusively those users and customers who are really ingaged in activity and do not have more time. They can use by taking Nescafe 3 in 1.All the things are mixed sugar, milk and coffee. Behavioral Benefits Based on benefits Nestle Singapore segmented their market in an efficient way. So they make available Cerelac for those customers who want more  profit from the product. Cerelac includes  a high nutrition for babys whose age is less than 1 year. Two very important things rice and milk remain mixed in cerelac. On the other hand, cerelac includes vitamin, mineral and all nutritious elements for babies.   Target Marketing: Market segmentation reveals the firms market opportunities. Then the firmsort  market  targeting  by  evaluating  the  many types  market  segments  and deciding which and in which quantity segments it will target.   Nestle evaluated the various market segments on the basis of  segment  size  and  growth,  segments,  structural  attractiveness,  and Nestle objectives and resources and decided to introduced their operation whole of Singapore country. Nestle distributes their target market because of having unique requirements and wants.  Nestle Singapore selected their  target market into two market coverage policy: Differentiated : Nestle also choose the differentiated marketing. He provides different product for many segments based on different ages, occupation, season and climate of Singapore. Nescafe 3 in 1 : Coffee for people who are busy in life. Koko  Krunch,  Nesquick   :  Chocolate  milk  who  want  to  get  taste  of  real chocolate. Nescafe Ice : Cold coffee for the customer in hot and warm weather. Concentrated: Through concentrated marketing, Nestlà © earned a strong market position because of its very good knowledge of consumer requirement. In theniches  it  serves  and  special  reputation  it  acquires.  Nestlà ©Ã‚  specializes  in  producing baby foods. It offers nutritious milk powder Lectogen 1 for  babies whose age is less than 7 months and lectogen 3 for babies whose age is not exciding 12month. It also offers baby nutrition cerelac for baby more than 12 months. Positioning Strategy: By  creating  product,  service,  channel,  people  and  image  differentiation  Nestle arrives the consumer touch point more easily, effectively efficiently in comparing with other competitors in the highly competitive food processing market. Product  Differentiation : Nestle brings a many of  product for target customers.   They provide 25 types of minerals in Nido for children. It also provides Cerelac  and  Lactogen 1  3  for  newly  born  baby  exclusively.   Now  the doctors says these products for childs to their parents for great maximum nutrition  Nescafe  is  a  product  which  contains  4  types  of  categories.  They  offer  Ã‚  Nescafe ice for hot and warm weather, They  provide  Maggi  including  Maggi  instant;  Maggi  2  minutes  which Includes and contain various minerals, vitamins and nutritions. Channel  Differentiation :  Nestle  reach  their  products  to  the  customersthrough  their  experienced  market  salesman  and  transportation.  So  that  their  Ã‚  products. are much easy to  their customers. Image  differentiation Nestlà ©s logo is  totally different from others competitors that are greatly choices by its users. For that way customer easily choose them in the  market which is another effective benifits for Nestle. People differentiation Nestle has a large number of manpowers that are highly educated and trained. In Singapore, 400 employees are employed in market Company chairman; They are running this  business successfully for a long time. Service  differentiation Another  advantage  for  this  company  is  better  service for its respective users from its competitors. They provide 247  hot  line  service.  High  quality  checking  is  providing for  its customers. Its marketing dept. and public relation dept. are working for  finding out customers new needs and  response toward their nestle products. Positioning Statement Baby  Products To  babies  who  are  deprived  of  proper  nutrition,Nido,Cerelac,Lactogen are the very nutritious milk Product that give you more nutrition other than any other brand because these includes different types of vitamin, mineral etc. GOOD FOOD for GOOD LIFE Conclusion The advent of consumer food products has brought an immense change in the field in the consumers food habit. Nestle has done well to adding its  customers  loyalty  operating  as  a  market  competitors  in  its industry. Nestle  is  one  of  the  largest  food  processing  company. Their products and quality mainly includes on their experience and efficiency.  Nestle provides quality that leads to good business growth and good development.It  has  segmented  the  market  based  on  certain  clustered  preferencesdeploying multi-stage segmentation approach to meet individual requirements of  the customers. Offering brand new products would also close its old products gaps to a great extend promise satisfaction and loyalty. In our report, we try to present the segmentation, target marketing and  positioning  strategy  of  Nestle  and  suggest  some recommendations based on the marketing procedure.   IMC Stratgies PROMOTION Promotion activities perform a major role in re-launching any product. Addition in target market is possible by personal selling. It adds persons in small stores describe the benefits to important customers about importance of milk in standard  packed form. Awareness performs the most important role. They should taste housewives on many places. Because they are the main servers of such kind of  nutritional diets to  their members of family. There are many promotional methods like personal sales, advertisements, sales  promotions, public relations etc.  but the method accepted by  Nestlà © for introducing  Nestlà © UHT Milk was advertising, outside printed media for advertising like, hording board, newspaper, posters outdoor etc.  Nestlà ©Ã‚  seeing the  old  customer  of  the  imported brands  and  potentials customers via its advertising promotions. In their advertisement, Nestlà © mostly focus the small kids who are the major  Ã‚  portion of our population and milk and such kinds of  Products  are  main  requirement  of  enhancing ability in  children  that  the  reason  Nestle launched  Nesvita  Milk  product especially  designed  for  younger  children  because addition of calcium diets in  routine diet chart is main  requirement. To remind the consumers about the nestle, Nestlà © also made some special platform for retailers and hold them on t heir shops and as compared to other milk selling companies running in the country Nestle shows always attracting messages to feels customers that always drink milk but only I  real form . RE LAUNCHING large number of  competitors Nestle takes decisions to re-launch it product with different new packing. It was an opportunity for Nestle to control the market in that a way  that it will introduce. its all the discrepancies such as  shortage, inflation based pricings which given opportunity to the competitors to control the market. BELOW THE LINE Below the line includes following  mediums of advertisement. à ¢Ã¢â€š ¬Ã‚ ¢ Direct mail to users   à ¢Ã¢â€š ¬Ã‚ ¢ Outdoor  advertising à ¢Ã¢â€š ¬Ã‚ ¢Through Transit   DIRECT MAIL ADVERTISING It  is  any form  of  advertising  present  directly  to  the  new comers,  this can be  through the mail, fax, online computer services, sales personnels, retailers or  other means rather than through traditional mass  media. Leaflets/ flyers Nestle has distributes many types of leaflets, which inform information about Nestle Milk products, at different outlets. Folders / brochures Nestle distributes brochures of their product to their users through internet to make them inform of new research and innovations and products. This helps nestle in adding more customers. OUTDOOR Nestle expenses a big share of  their advertisement budget on the outdoor  advertisement in Singapore, which includes   à ¢Ã¢â€š ¬Ã‚ ¢Painted Billboards at different places à ¢Ã¢â€š ¬Ã‚ ¢MMT in various locations à ¢Ã¢â€š ¬Ã‚ ¢Vinyl Sheets located in public places à ¢Ã¢â€š ¬Ã‚ ¢ They have put on different themes of them, which are presenting different situations in which people  are  using  real  water.  According  to  the  NESTLE they  perform heavy outdoor advertisement to aware people about the presence of their product because it is a product for which people never pre-determined plan to purchase it so to encourage them for the purchase of Nestle Milk Products they have to place billboards.  Beside  this  they rotate  the  posters  of  their  billboards  after  some months the reason for this is that users not interest in those themes when they see it for a longer time so when they exchange them and place the new different one that create the interest among the  people. TRANSIT ADVERTISING Transit advertising is a type of public places out of home media that includes bus and taxicab  advertising  as  well  as  posters  on  transit  places, Bus  terminals,  and Display at airports .Types of  transit advertising à ¢Ã¢â€š ¬Ã‚ ¢Inside cards in public transports à ¢Ã¢â€š ¬Ã‚ ¢Outside posters on Vehicles à ¢Ã¢â€š ¬Ã‚ ¢Terminal  posters at various locations à ¢Ã¢â€š ¬Ã‚ ¢Taxi / bus walls. Nestle 2010 Creating affordable access to protein [online] Available from: http://www.nestle.com/CSV/CSVinAction/SlideShows/essentialprotein/essentialprotein.htm Nestle 2010 Press Release [online] Available from: http://www.nestle.com/MediaCenter/PressReleases/AllPressReleases/NovartisMedicalNutrit http://www.nestle.com/Resource.axd?Id=602C42FE-04D6-4669-BEE1-1027492FE5E8 http://www.nestle.com/AllAbout/AtGlance/Introduction/Introduction.htm Vanhuele, M., Dreze, X., (2002). Measuring the Price Knowledge Shoppers Bring to the Store.Journal of Marketing. 66 (dhs), 72. Peter, J. P., Donnelly, J. H (2004).Marketing Management: Knowledge and Skills. 7th ed. China: McGraw Hill Book Co. 145. http://business.timesonline.co.uk/tol/business/movers_and_shakers/article6639144.ece?token=nulloffset=12page=2